FOR IMMEDIATE RELEASE
myNILpay and Fraction Consulting Announce Partnership to Expand NIL Opportunities for Student-Athlete Clients
Collaboration will create new avenues for Fraction’s roster of college athletes to receive NIL compensation directly from fans
CHICAGO, IL (July 27, 2023) – myNILpay, the first-ever digital platform that allows fans to pay NCAA student-athletes directly and compliantly, today announced a partnership with Fraction Consulting to enhance access to Name, Image and Likeness (NIL) opportunities for the agency’s student-athlete clients. This mutually beneficial collaboration will create new avenues for NIL compensation with Fraction’s roster of college athletes.
myNILpay is a patent-pending platform that allows college sports fans to directly pay student-athletes through a seamless, NCAA-compliant method leveraging their NIL rights. Utilizing this ground-breaking platform, Fraction will expand its support of more than 40 Division-I student-athletes through myNILpay. Of their impressive collegiate roster, Fraction represents standout college football players Kendrick Law (University of Alabama), Ken Talley (Michigan State University), Tyrece Mills (Pennsylvania State University), Naquil Bertrand (Texas A&M), star college basketball players Dylan Disu (University of Texas) and Tony Perkins (University of Iowa), among others.
“Partnering with myNILpay is going to drive revenue opportunities for the student-athletes we represent,” said Jack Lieb, Founder & CEO of Fraction. “This collaboration will empower our college sports clients to better capitalize on their abilities and build long-term financial freedom.”
To support student-athletes through myNILpay, fans can download the platform’s app on their mobile devices. Every NCAA-registered athlete is in the database and can be supported by simply entering the amount of money to send. An email is sent directly to the student-athlete’s school email to accept the funds, which are deposited directly into their linked bank account. Upon receipt, the fan will receive a unique digital asset featuring the athlete’s name and digital signature to complete the transaction in compliance with the NCAA quid pro quo requirement. No additional action is needed for the student-athlete.
“myNILpay empowers student-athletes to maximize their earning potential with a vehicle for direct financial support,” said Brent Chapman, CEO of myNILpay. “Fraction is creating great opportunities for student-athletes to grow their influence and worth, so this partnership is a natural fit for myNILpay.”
Since launching in May, myNILpay has assisted student-athletes across all NCAA divisions to monetize their NIL rights directly through the support of college sports fans and school alumni. To begin supporting student-athletes, download the myNILpay app from the Apple App Store, Google Play Store or visit www.mynilpay.com.
About myNILpay
myNILpay is the first-ever digital platform that allows fans to pay NCAA student-athletes directly and compliantly. The disruptive payment platform for college athletes allows any fan a NCAA-compliant method to seamlessly fund any of the 500,000+ NCAA student-athletes from over 1,000 schools across all levels (D-I, D-II and D-III), sports and genders through their Name, Image and Likeness (NIL) rights. Download the app to directly support student-athletes by visiting www.myNILpay.org.
About Fraction Consulting
Fraction is a full-service talent representation agency based in Chicago, IL. Fraction serves athletes and third-parties through a unique multi-channel approach that allows clients to maximize their potential. Fraction approaches every project the same way - tenaciously with Loyalty, Integrity, Respect, and Hard Work. Fraction clients believe in their vision and trust their guidance.
Media Contact: Kevin Flight, Elevate Communications: 617-861-3657 or kflight@elevatecom.com
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